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Mission statement

Mission statement

Feb 16, 20251 min read

  • work
  • purpose-and-strategy
  • down: Business Strategy

A vision statement explains where you want to go, a mission statement explains what you do1.

This article has a few case examples.

1. Gillen, C. 23 mission statement examples (and how to create your own). https://zapier.com/blog/mission-statement-examples/ (2023).


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Backlinks

  • North Star Metric
  • Vision vs. Mission vs. Strategy